Alvis Lazarus

E-Commerce under Threat? Let’s hear from SWOT!

I seemed to have a mixed bag of thoughts when I was writing this article about Ecommerce. In my earlier post (link below) I talked about ‘What Porter has to say about current Ecommerce Industry’ and it was really exciting to see most of the forecast in that article is coming to ‘Reality’

http://alvislazarus.com/myblog/supplychain/yes-ecommerce-is-booming-but-porter-says-it-is-not-attractive/

In this article, we put Ecommerce into SWOT analysis. To give a brief about SWOT analysis – SWOT analysis is a method or you can call this as a tool, used to evaluate the strengths, weaknesses, opportunities and threats of a product or a system. Using this methodology we can evaluate a Business, Industry, Sector or even a person or your project. Write at this link if you want to know more about SWOT (Link)

With this context, let’s see the SWOT Analysis on Ecommerce Industry. I also tried a different way to communicate to you; I just converted all the points I thought over, into a simple diagram rather than a flood of text. Also, under each of the segments of SWOT – I have covered only the key points under Strength, Weakness, Opportunity and Threat considering the Industry as a whole.

What do you think?

I leave the rest of the discussion open. What do you think this SWOT means to a person who wants to start a venture in Ecommerce (Online)? What do you think this means to a person who wants to buy through Ecommerce (Online)?

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